FORD DEALER DIRECT INTERNET FACT

NOTE: LEADS FROM DEALERDIRECT ARE FORD MANUFACTURER WEBSITE LEADS. THIS SUGGESTS HIGHER CLOSE RATIOS ON THOSE LEADS.-DP

Internet Fact:
Research Data from forddirect.com & Urban Science shows consumers submitting their leads through the dealer, forddirect.com or Ford Brand sites are closer to making a decision and less likely to be shopping the competition.
In addition, Dealer Connection leads have an average 21% close rate.

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