Is Social Media Affecting Work Productivity?

Although it may seem that employees are being less productive because of the various social media outlets that serve as a distraction, it actually seems that it is increasing productivity in the work place.

Here are three reasons why social media helps employees be more productive:

  • Multitasking Practice – The young adult today has learned how to take on between ten and twenty tasks and interactions all at once while those in their 40’s and 50’s can only manage three to five activities at any given moment.  This is because the younger population has learned to read and reply to facebook or twitter messages while reading the latest blogs. This multi-tasking ability will translate well in a work environment where they can take on various tasks and a greater workload which will ultimately increase productivity.
  • Mental Break – The occasional break into the world of facebook and twitter can be seen as a mental break for the employee. Scientists believe that this temporary get away also increases productivity because it prevents the employee from fading or working less towards the end of the day.
  • Networking – Employees no longer need a rolodex to keep track of all their networking connections. With a click of a button, one can increase their client base and access named and numbers efficiently.  Social media is undoubtedly the best tool for increasing productivity and boosting contacts.
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